LTech Solutions Blog

LTech Solutions has been serving the Hudson area since 2003, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Make the Ultimate Commitment to Your Brand With a Tattoo [Video]

b2ap3_thumbnail_is_tattoo_marketing_strategy_400.jpgHow do you feel about your company’s logo? You should be proud of it. After all, it represents your hard work, blood, sweat, and tears. Here’s the ultimate question: are you proud enough of your logo to have it tattooed on your body? Some business people are actually doing this, and their reasoning may surprise you.

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What Really Happens when Websites Collect Your Personal Data

b2ap3_thumbnail_entering_personal_data_online_400.jpgYou might be aware that some websites collect personal data from you depending on your mobile device’s location, your browsing history, and several other factors. This information is generally used for marketing, but it could have unforeseen effects on the way you browse the Internet. It can be fairly revealing about your personality, or possibly even incriminating. Therefore, you should be aware of how this personal information is gathered from you without you even knowing it.

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Why Coca-Cola’s #MakeItHappy Commercial Fails to Make IT Happy

b2ap3_thumbnail_coca_cola_spill_400.jpgOne of the most memorable Super Bowl XLIX commercials yet again came from Coca-Cola. In classic Coca-Cola fashion (pun intended), they premiered an inspirational video with the message, “Let’s all make the World Wide Web a better place, #MakeItHappy.” We can’t contest to Coke’s feel-good message, but as an IT Company, we must object to one horrifying aspect of this commercial.

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Tip of the Week: Avoid These 3 Common Grammar Errors

b2ap3_thumbnail_grammar_issues_400_20150209-204232_1.jpgWe live in an age where everything we do is auto-corrected through our word processor or email client. This makes it particularly easy to make grammar errors, especially when you’re in a pinch and you need to send out a reminder or an email within moments. If your business isn’t careful to avoid these mistakes, you could potentially be seen as unprofessional in your industry.

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Tweet Your Way to the Top

b2ap3_thumbnail_twitter_for_marketing_400.jpgWith 255 million active users, Twitter is one of the biggest social media platforms, but some companies are still skeptical about using it. What Twitter-haters may not realize is that it provides businesses with a marketing advantage by allowing them to customize their audience to suit their needs, making it a valuable marketing tool--that is 100% free!

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Google Places Hacking Serves Up Catastrophe for DC Restaurant

b2ap3_thumbnail_misinformation_from_hacker_400.jpgLast year, a Washington DC restaurant called the Serbian Crown was forced to close its doors to the public. Instead of chowing down on delicacies such as lion, horse, and kangaroo meat, customers can now only sink their teeth into disappointment. The reason? A nasty Google Maps hacker, and lack of brand management to help clean the mess up.

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